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Promoting Women’s Engagement in the Gig Economy, IWWAGE at Access Livelihoods Summit 2024

 

Promoting Women’s Engagement in the Gig Economy

Livelihoods India Summit 2024 | 19 December 2024

At the 2024 Livelihoods India Summit, organised by ACCESS Development Services, IWWAGE – LEAD at Krea University co-curated an insightful session titled Promoting Women’s Engagement in the Gig Economy. The discussion brought together leading experts and practitioners working at the intersection of gender and the digital economy to explore the potential of platform-based work for women in India.

The session highlighted the transformative opportunities the digital gig economy offers – particularly its flexibility, accessibility, and capacity to create new pathways for women’s economic participation. It acknowledged how digital platforms can enable women to overcome traditional barriers, manage caregiving responsibilities, and tap into a wider marketplace for their skills and services.

However, the discussion also shed light on the persistent challenges that continue to limit women’s engagement in the gig economy, including unequal access to digital tools and skills, financial constraints, and entrenched social norms. Recognising these hurdles, the session delved into actionable strategies to promote women’s inclusion – from digital literacy initiatives and upskilling programmes to improved access to finance, mentorship, and policy-level interventions.

 

The session was moderated by Sona Mitra, Director, Policy and Research at IWWAGE, and featured a diverse panel of speakers:

  • Anweshaa Ghosh, Research Fellow and Programme Lead, Institute of Social Studies Trust
  • Bhavya Sharma, Director of Communications & ESG, Urban Company
  • Priya Anant, Co-founder and Chief Customer Officer, Life Circle Health Services Private Limited
  • Pallavi T Madhok, Vice President – Advisory Services, South Asia, Women’s World Banking

Together, the panellists contributed rich insights on building a more inclusive digital ecosystem that supports women as workers, entrepreneurs, and leaders in the gig economy.